{"id":1115,"date":"2017-09-09T12:58:38","date_gmt":"2017-09-09T12:58:38","guid":{"rendered":"https:\/\/serene-grothendieck.194-164-168-175.plesk.page\/?p=1115"},"modified":"2023-08-12T12:59:39","modified_gmt":"2023-08-12T12:59:39","slug":"puedo-usar-una-marca-comercial-siendo-autonomo","status":"publish","type":"post","link":"https:\/\/serene-grothendieck.194-164-168-175.plesk.page\/?p=1115","title":{"rendered":"\u00bfPuedo usar una marca comercial siendo aut\u00f3nomo?"},"content":{"rendered":"

La opci\u00f3n m\u00e1s econ\u00f3mica para comenzar un negocio es regentando la actividad como aut\u00f3nomo o empresario individual, pero no sabes si puedes hacer girar tu negocio bajo una marca comercial que no sea tu nombre y apellidos. Estas son las dudas m\u00e1s frecuentes sobre la marca comercial que nos planteamos a la hora de iniciar nuestro propio negocio:<\/p>\n

 <\/p>\n

\u00bfEs posible tener un negocio con un nombre distinto al m\u00edo?<\/strong><\/p>\n

La respuesta es S\u00cd. La marca comercial es independiente del nombre de la persona (f\u00edsica o jur\u00eddica) que sea titular de la actividad.<\/p>\n

 <\/p>\n

\u00bfEs necesario registrar mi marca?<\/strong><\/p>\n

    \n
  1. No obstante, aunque no es obligatorio, s\u00ed es aconsejable.<\/li>\n<\/ol>\n

     <\/p>\n

    \u00bfQu\u00e9 tengo que tener en cuenta antes de decidir cu\u00e1l va a ser mi marca?<\/strong><\/p>\n

    Es recomendable seguir unas pautas antes de comenzar con los r\u00f3tulos y la web de nuestra empresa, porque cabe la posibilidad de que tengamos que empezar todo de nuevo por no haber sido precavidos antes de ponernos en marcha:<\/p>\n

    –\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Comprobar que la marca no est\u00e1 registrada (nombre y\/o logotipo).<\/p>\n

    –\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Comprobar que no existe otro negocio con una actividad similar con el mismo nombre (para esto nos ayudar\u00e1 una sencilla b\u00fasqueda en Google).<\/p>\n

    –\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Comprobar que el dominio que lleva nuestro nombre est\u00e1 disponible.<\/p>\n

     <\/p>\n

    \u00bfC\u00f3mo emito mis facturas?<\/strong><\/p>\n

    Puedes incluir el logotipo y tu marca comercial, pero en los datos de facturaci\u00f3n siempre tendr\u00e1n que aparecer el nombre, NIF y direcci\u00f3n de la persona que emite la factura.<\/p>\n

     <\/p>\n

    \u00bfTienes m\u00e1s dudas? Puedes comentarlas en nuestra publicaci\u00f3n de Facebook.<\/p>\n","protected":false},"excerpt":{"rendered":"

    La opci\u00f3n m\u00e1s econ\u00f3mica para comenzar un negocio es regentando la actividad como aut\u00f3nomo o empresario individual, pero no sabes si puedes hacer girar tu negocio bajo una marca comercial que no sea tu nombre y apellidos. Estas son las dudas m\u00e1s frecuentes sobre la marca comercial que nos planteamos a la hora de iniciar […]<\/p>\n","protected":false},"author":1,"featured_media":1116,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[25,32,61,60],"class_list":["post-1115","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-emprendedores","tag-emprender","tag-logotipo","tag-marca"],"_links":{"self":[{"href":"https:\/\/serene-grothendieck.194-164-168-175.plesk.page\/index.php?rest_route=\/wp\/v2\/posts\/1115","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/serene-grothendieck.194-164-168-175.plesk.page\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/serene-grothendieck.194-164-168-175.plesk.page\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/serene-grothendieck.194-164-168-175.plesk.page\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/serene-grothendieck.194-164-168-175.plesk.page\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1115"}],"version-history":[{"count":1,"href":"https:\/\/serene-grothendieck.194-164-168-175.plesk.page\/index.php?rest_route=\/wp\/v2\/posts\/1115\/revisions"}],"predecessor-version":[{"id":1117,"href":"https:\/\/serene-grothendieck.194-164-168-175.plesk.page\/index.php?rest_route=\/wp\/v2\/posts\/1115\/revisions\/1117"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/serene-grothendieck.194-164-168-175.plesk.page\/index.php?rest_route=\/wp\/v2\/media\/1116"}],"wp:attachment":[{"href":"https:\/\/serene-grothendieck.194-164-168-175.plesk.page\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1115"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/serene-grothendieck.194-164-168-175.plesk.page\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1115"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/serene-grothendieck.194-164-168-175.plesk.page\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}